Viz Media Vice President Interview Online

ICv2 News now hosts an extended, exclusive interview with Viz Media’s Vice President of Sales and Marketing Liza Coppola. The interview is skewed toward business strategies, but does include some interesting facts for average anime fans such as:

Fans want titles released faster, but retailers may want titles released slower to give each release more time in the consumer market.

Viz does not have a formal stance regarding fan efforts to promote anime and manga, but would like to co-opt that advertising potential.

Viz defines manga as comics that originate in Japan. Original English language comics, “Should be clustered in with the graphic novels, but not necessarily with manga.”

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