{"id":5429,"date":"2002-11-07T14:17:00","date_gmt":"2002-11-07T18:17:00","guid":{"rendered":"https:\/\/www.animenation.net\/blog\/2002\/11\/07\/adv-films-announces-launch-of-the-anime-network-on-digital-cable\/"},"modified":"2002-11-07T14:17:00","modified_gmt":"2002-11-07T18:17:00","slug":"adv-films-announces-launch-of-the-anime-network-on-digital-cable","status":"publish","type":"post","link":"https:\/\/www.animenation.net\/blog\/adv-films-announces-launch-of-the-anime-network-on-digital-cable\/","title":{"rendered":"ADV Films Announces Launch of the Anime Network on Digital Cable"},"content":{"rendered":"<p>Official ADV Press Release:<\/p>\n<p>FOR THE FIRST TIME, QUALITY ANIME PROGRAMMING TO BE AVAILABLE ON CABLE TELEVISION 24 HOURS A DAY<\/p>\n<p>HOUSTON, November 6, 2002-ADV Films today announced publicly the creation of The Anime Network(tm), the first television channel in North America dedicated to anime (Japanese animation) and anime-related content.  The Anime Network(tm) targets the nation&#8217;s estimated 85 million cable television subscribers, and seeks to capitalize on cable&#8217;s increasing dominance in the world of at-home entertainment.<\/p>\n<p>Initially announced in June, 2002 at ADV Films&#8217; 10th Anniversary party in Tokyo, and announced in the U.S. at ADV&#8217;s November 2 invitation-only 10th Anniversary party in Houston, the creation of The Anime Network(tm) has the industry abuzz with excitement and speculation.<\/p>\n<p>&#8220;This has been in the works for some time,&#8221; said ADV Films President, Founder and CEO John Ledford.  &#8220;Until now, the market and the culture haven&#8217;t been ready for it.  But today ever-increasing numbers of Americans are becoming familiar with anime and its distinctive aesthetic; they&#8217;re curious about anime, they&#8217;re hungry for it, and The Anime Network(tm) is going to deliver it right to their televisions.&#8221;<\/p>\n<p>Competitive Advantage<br \/>\nWhile existing cable outlets have enjoyed strong ratings with limited blocks of anime and anime-inspired animated programming, The Anime Network(tm) will make fine anime programming available to viewers 24 hours a day.<\/p>\n<p>&#8220;The Anime Network(tm) is the next logical step,&#8221; said Ledford.  &#8220;The television outlets that currently carry anime aren&#8217;t meeting the potential demand; they offer very limited selections of titles, and only during very restricted hours.  The Anime Network(tm) will change all of that, and we&#8217;re excited to be leading the revolution.&#8221;<\/p>\n<p>Content<br \/>\nThe Anime Network(tm) model is structured around four categorized content areas: Action Zone, Sci-Fi, Comedy Incorrect, and Horror\/Martial Arts.  These categories are designed to include virtually the entire spectrum of quality anime, while contextualizing content for new viewers unfamiliar with specific titles.<\/p>\n<p>Coming Up<br \/>\nComing soon, releases detailing geographic\/service provider availability of The Anime Network,(tm) along with information about whom viewers can call regarding local availability; also, a sneak preview of programming that will be available in The Anime Network(tm)&#8217;s first months.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Official ADV Press Release: FOR THE FIRST TIME, QUALITY ANIME PROGRAMMING TO BE AVAILABLE ON CABLE TELEVISION 24 HOURS A DAY HOUSTON, November 6, 2002-ADV Films today announced publicly the creation of The Anime Network(tm), the first television channel in North America dedicated to anime (Japanese animation) and anime-related content. The Anime Network(tm) targets the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-5429","post","type-post","status-publish","format-standard","hentry","category-anime-news"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.animenation.net\/blog\/wp-json\/wp\/v2\/posts\/5429","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.animenation.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.animenation.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.animenation.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.animenation.net\/blog\/wp-json\/wp\/v2\/comments?post=5429"}],"version-history":[{"count":0,"href":"https:\/\/www.animenation.net\/blog\/wp-json\/wp\/v2\/posts\/5429\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.animenation.net\/blog\/wp-json\/wp\/v2\/media?parent=5429"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.animenation.net\/blog\/wp-json\/wp\/v2\/categories?post=5429"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.animenation.net\/blog\/wp-json\/wp\/v2\/tags?post=5429"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}