Sega Orbi Enterprises. What it means.
Posted June 18th, 2012 at 09:50 AM by JoeHigarashi
The following blog is to help forum users understand the upcoming change of SEGA's overall brand and long 11 year multi-platform business structure which will take place throughout the summer of this year.
On January 16, 2012 Kabushiki Kaisha Sega applied for a multi-media,multi-corporational trademark brand called "ORBI".
http://www.trademarkia.com/orbi-85517210.html
http://tess2.uspto.gov/bin/showfield...08:490paf.2.13
The brand includes descriptions for 14 different International Classes, and also includes descriptions for hardware,bill of materials,silicon,console game hardware units(apparatus) as well as mobile devices.
The brand also includes numerous non gaming descriptions and even details Home Video Media formats, Movie Projectors,DVD players,CD players,Franchising for Restaurants,Hotels and Theaters.
The description is completely discrete, and since the mark is substantial and SEGA has already paid $5,000 for its processing, registration is imminent. For its 3rd party descriptions, it specifically mentions, digital media, PC games,downloadable games e.t.c not "Consumer Video Games".
http://tdr.uspto.gov/jsp/DocumentVie...2/sn/false#p=1
Each link to the Trademark is so that users can see it legibly and make their own judgement on what it means.
On January 16, 2012 Kabushiki Kaisha Sega applied for a multi-media,multi-corporational trademark brand called "ORBI".
http://www.trademarkia.com/orbi-85517210.html
http://tess2.uspto.gov/bin/showfield...08:490paf.2.13
The brand includes descriptions for 14 different International Classes, and also includes descriptions for hardware,bill of materials,silicon,console game hardware units(apparatus) as well as mobile devices.
The brand also includes numerous non gaming descriptions and even details Home Video Media formats, Movie Projectors,DVD players,CD players,Franchising for Restaurants,Hotels and Theaters.
The description is completely discrete, and since the mark is substantial and SEGA has already paid $5,000 for its processing, registration is imminent. For its 3rd party descriptions, it specifically mentions, digital media, PC games,downloadable games e.t.c not "Consumer Video Games".
http://tdr.uspto.gov/jsp/DocumentVie...2/sn/false#p=1
Each link to the Trademark is so that users can see it legibly and make their own judgement on what it means.
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